What Milk Do I Need To Buy?
If you have decided to formula feed your baby, First infant formula (sometimes called first milk) should always be the first type of formula you give your new born. We recommend that your baby stays on first infant formula for the first year of their life.
First infant formula is based on whey protein which is easier for your baby to digest than other types of formula.
You should always feed your baby first infant formula for the first 12 months unless you are advised not to do so by your medical professional.
You may have noticed that formula can come in two different forms, a dry powder that you mix with water or in liquid form. There is little difference between the two. Ready-to-feed liquid formula can be convenient, but it tends to be more expensive, use more packaging and, once opened, needs to be used quicker than the powdered formula.
For a healthy baby it doesn't really matter what brand of formula you choose. Different formulas will claim to be better than others and have different ingredients. But all brands have to meet the same nutritional and safety standards and have very similar ingredients.
If you are worried your baby has allergies or other dietary requirements please speak to your GP.
*Click here* to find out about the different types of formula you can buy.
Who Can Help?
If your baby is less than 28 days old you can contact your local midwifery team or you can contact the Healthy Child Programme at any time following your baby's birth by calling Just One Number on 0300 300 0123 or texting Parentline on 07520631590.
Our opening hours are 8am-6pm Monday-Friday (excluding bank holidays) and 9am-1pm on Saturdays. Norfolk Healthy Child Programme has a team of infant feeding champions who can contact you by video call/telephone initially to discuss your questions and refer you to further help if required. All of our staff are trained to Unicef standards to provide you with the best possible feeding support and advice.
*Click here* to read the Essential Guide to Feeding & Caring for your Baby.
If you would like to make connections with other parents please click on the links for our Just One Norfolk Community Forum; the Norfolk Community Directory and Early Childhood & Family Service (ECFS) below